Incite Blog

We hope you enjoy this compilation of articles, news, and events that supplement our website pages. If there's a topic you don't see here and would like us to cover, please let us know. Happy reading!

Why and How to Write an Ebook in 7 Steps

eBooks. Maybe you've heard of them? If not, put simply, an eBook is an electronic version of a...

Think There are Just 2 Stages in a Customer Journey, Think Again

So if I asked you how many stages there are in a customer’s journey, what would you say?

Some of...

Target Your Audience Better by Building a Customer Persona

When it comes to marketing, you can’t really get too far in the conversation without talking...

How to Make Competitive Intelligence Your Competitive Advantage

We’re consistently amazed at how many business owners admittedly don’t know who their...

Get More Attention from (Free) Earned PR

One of the best ways to draw positive attention (or redirect any negative attention) to your...

6 Deadly Marketing Mistakes Businesses Make

Think you have a great product or service? Great! Now you’re ready to shout it from the...

Why Your Social Media Shouldn't Be Turned Over to an Intern

Many businesses have the dilemma of deciding who the best person is to manage their day-to-day...

5 Subject Line Secrets for Maximizing Your Email Marketing Open Rates

If you’ve ever launched an email marketing campaign, you’ve probably experienced something...

Give Your SEO a Boost With a Smart Social Media Strategy

It used to be that social media sites were solely used as fun places to share thoughts, idle...

If Focusing on Getting New Customers, Don't Forget About Existing Ones

Some may think that growing your business starts with getting your first customer and continuing...